{"id":4836,"date":"2024-11-12T07:32:46","date_gmt":"2024-11-12T07:32:46","guid":{"rendered":"https:\/\/berdayahub.com\/?p=4836"},"modified":"2024-11-26T04:10:31","modified_gmt":"2024-11-26T04:10:31","slug":"empowering-rural-communities-and-revolutionizing-tier-3-4-commerce","status":"publish","type":"post","link":"https:\/\/berdayahub.com\/id\/empowering-rural-communities-and-revolutionizing-tier-3-4-commerce\/","title":{"rendered":"Empowering Rural Communities and Revolutionizing Tier 3- 4 Commerce"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4836\" class=\"elementor elementor-4836\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ad8bf8 e-con-full e-flex e-con e-parent\" data-id=\"4ad8bf8\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ed7ad75 elementor-widget elementor-widget-text-editor\" data-id=\"ed7ad75\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tEvery week, rural Indonesian store owners travel miles through rugged terrain to stock their \u201cwarungs\u201d with everyday essentials. Limited access to these goods drives up costs, and the logistical struggles impact not just businesses but entire communities. \n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0981a30 elementor-widget elementor-widget-text-editor\" data-id=\"0981a30\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tDagangan Indonesia, a digital platform founded in 2019, is on a mission to change this reality, enabling rural communities to access affordable goods right at their doorsteps. Previously having to close their shop for several hours just to travel and restock, shop owners now can save cost both from transport and the opportunity cost of lost sales.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b024b0b elementor-widget elementor-widget-text-editor\" data-id=\"b024b0b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<b>Through localized logistics and a community-focused approach, Dagangan is empowering the local economy across Indonesia\u2019s Tier 3 and 4 regions.<\/b>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df1f763 elementor-widget elementor-widget-text-editor\" data-id=\"df1f763\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tIn 2023, the number of MSME in Indonesia is recorded at around <b>66 million<\/b>. MSMEs&#8217; contribution reaches <b>61% of Indonesia&#8217;s Gross Domestic Product (GDP), equivalent to IDR 9,580 trillion (Source: KADIN)<\/b>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6f2573 elementor-widget elementor-widget-image\" data-id=\"b6f2573\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/berdayahub.com\/wp-content\/uploads\/2024\/11\/Infographic_3Jul24-1155x393.jpg\" title=\"Infographic_3Jul24\" alt=\"Infographic_3Jul24\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">UMKM Data 2018-2023 from KADIN<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24528bd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"24528bd\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0fef5d elementor-widget elementor-widget-text-editor\" data-id=\"d0fef5d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<i>Berdaya Talk adalah inisiatif di mana kami mengeksplorasi kisah-kisah para changemakers dan inisiatif yang telah mereka kembangkan untuk mendukung pembangunan berkelanjutan di Indonesia. Kali ini, kami berbicara dengan <b>Ryan Manafe &#8211; Co-founder at Dagangan Indonesia.<\/b><\/i>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-481abe5 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"481abe5\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e7b9bc7 e-flex e-con-boxed e-con e-parent\" data-id=\"e7b9bc7\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f667452 elementor-widget elementor-widget-heading\" data-id=\"f667452\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>How did the idea to found Dagangan came about?<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bf0337 elementor-widget elementor-widget-text-editor\" data-id=\"8bf0337\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tDagangan\u2019s story is rooted in a desire to give back to the country. Having been instilled a strong sense of patriotism through his education journey since a young age, Ryan ended up not pursuing his dream career as a fighter pilot for the Indonesian Air Force, but contributing for Indonesia in many other ways. \n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23814ed elementor-widget elementor-widget-text-editor\" data-id=\"23814ed\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tBefore Dagangan, I built my career in renewable energy for 5+ years as the CEO of SUN Energy and business consulting in McKinsey, and along the way, saw firsthand how isolated many of these regions are from essential goods and services. <b>That experience shaped the \u201cwhy\u201d behind Dagangan: to make life easier for people in rural areas by using an efficient logistic model to bring goods directly to them.<\/b>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3c1a4b elementor-widget elementor-widget-heading\" data-id=\"c3c1a4b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Challenges in Reaching Indonesia\u2019s Tier 3-4 Regions<\/b>\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19f99b0 elementor-widget elementor-widget-text-editor\" data-id=\"19f99b0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tIndonesia\u2019s rural areas face structural challenges that make distributing goods difficult, including weak infrastructure, limited digital literacy, and logistical hurdles.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd8109b elementor-widget elementor-widget-text-editor\" data-id=\"cd8109b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tThis has led Dagangan to implement <b>a hub-and-spoke operating model (40 of these hubs as of the writing of this article),<\/b> which helps consumers to buy basic necessities, as well as assisting large producers, both nationally and internationally, to reach areas that were previously difficult to reach due to logistical constraints.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92dc994 elementor-widget elementor-widget-image\" data-id=\"92dc994\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/berdayahub.com\/wp-content\/uploads\/2024\/11\/Dagangan_Hub_1-1155x480.jpg\" title=\"Dagangan_Hub_(1)\" alt=\"Dagangan_Hub_(1)\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Dagangan Hub and fleet<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec7b71f elementor-widget elementor-widget-text-editor\" data-id=\"ec7b71f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tThis model has proven to be a game-changer, addressing several core obstacles:\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-266262e elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"266262e\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Logistics Constraints:<\/b> <b>Dagangan\u2019s consumers live on average 10 km from the nearest wet market.<\/b> They have to go on motorbikes, take care of the children, and have to do that to buy everyday things every 2 days. This reality often requires lengthy, costly journeys for basic supplies. Dagangan\u2019s hub-and-spoke model reduces the cost and time required to reach rural markets, helping brands , both locally and internationally, reach this rural market.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Local Trust and Relationship Building: <\/b>Dagangan collaborates closely with community leaders, local businesses, and MSMEs to foster trust and credibility within rural communities. These partnerships facilitate smoother entry into new markets and ensure community members feel comfortable using Dagangan\u2019s services.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Low Technological Adaptation:<\/b> Rural communities are often resistant to adopting unfamiliar digital tools. However, at Dagangan, they\u2019ve built a trusted, localized team offering personalized support to help residents transition to digital services, providing the confidence they need to embrace new technologies.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b8d3042 elementor-widget elementor-widget-heading\" data-id=\"b8d3042\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Connecting Brands to the Heart of Rural Markets<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b50cdc elementor-widget elementor-widget-text-editor\" data-id=\"6b50cdc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tServing tier 3 and 4 cities in Indonesia is a whole different ball game compared to tier 1 and 2 cities. In urban areas, the willingness to pay comes directly from the consumer. Urban residents are often willing to pay more for the convenience of quick doorstep deliveries, which makes urban-focused platforms financially viable. In rural areas, however, it\u2019s a different story.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e8408d elementor-widget elementor-widget-text-editor\" data-id=\"8e8408d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tFor Dagangan, <b>the primary clients willing to pay for access to these remote markets aren\u2019t the rural consumers themselves; they\u2019re the major brands<\/b> &#8211; Unilever, Coca-Cola, GarudaFood, and other FMCG giants.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-902e7c2 elementor-widget elementor-widget-text-editor\" data-id=\"902e7c2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tFor these companies, high volume and deep market penetration are everything. Their business thrives on reaching the widest audience possible, and tier 3 and 4 cities represent an enormous growth opportunity.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d727fd elementor-widget elementor-widget-text-editor\" data-id=\"6d727fd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tBut there&#8217;s a catch: deep rural penetration has traditionally been dominated by local incumbents like Indofood, Wings, and Mayora. These brands have already built strong distribution networks and local connections over decades.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a4be94 elementor-widget elementor-widget-text-editor\" data-id=\"2a4be94\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tFor new entrants, the high costs of setting up a distribution network in rural areas pose a significant barrier. The cost of land is rising, and adding multiple layers to the distribution chain drives up prices and inefficiencies.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f361605 elementor-widget elementor-widget-text-editor\" data-id=\"f361605\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tThat\u2019s where Dagangan steps in. <b>By partnering with these brands to improve their rural distribution, Dagangan not only helps them reach remote areas but also provides them with valuable data on local shopping behaviors. This data transparency is invaluable for brands looking to understand rural consumers, allowing them to fine-tune their marketing and improve their outreach.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38fae99 elementor-widget elementor-widget-text-editor\" data-id=\"38fae99\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tDagangan, in essence, is bridging the gap between big brands and rural communities, making a traditionally hard-to-reach market accessible and sustainable for both sides.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcabdfd e-flex e-con-boxed e-con e-parent\" data-id=\"fcabdfd\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-82d5d46 elementor-widget elementor-widget-heading\" data-id=\"82d5d46\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Success Stories: Transforming Lives, One Warung at a Time<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0d30a23 elementor-widget elementor-widget-text-editor\" data-id=\"0d30a23\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tTake Yuliati, a warung (small shop) owner near Mount Merapi that lives 25km from the city center of Yogyakarta province (8 hours drive from Jakarta), who previously was making around IDR 500k-600k daily.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c54e11b elementor-widget elementor-widget-image\" data-id=\"c54e11b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/berdayahub.com\/wp-content\/uploads\/2024\/11\/Success-Story-by-Ibu-Yuliati-3-1400x600.png\" title=\"Success Story by Ibu Yuliati 3\" alt=\"Success Story by Ibu Yuliati 3\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Ibu Yuliati's warung and story of benefitting from Dagangan<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41a06cd elementor-widget elementor-widget-text-editor\" data-id=\"41a06cd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tBut since teaming up with Dagangan, her daily earning shot up fourfold up to IDR 2 million! Dagangan infrastructure ensures she gets quality goods at prices that keep her customers happy.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d9534d elementor-widget elementor-widget-text-editor\" data-id=\"5d9534d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tDagangan\u2019s hub-and-spoke model reduces logistical costs by 40-60% and supports over 100,000 MSMEs like Yuliati by delivering goods at 12% lower prices.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5443b5 elementor-widget elementor-widget-text-editor\" data-id=\"b5443b5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tTo ensure these efficiencies are sustainable as they expand, they leverage data analytics, strategic planning, and partnerships with over 100 brands. benefiting both store owners and their customers.\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b4e9f9 elementor-widget elementor-widget-heading\" data-id=\"6b4e9f9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Embedding Sustainability into Dagangan\u2019s Model<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a88e2aa elementor-widget elementor-widget-text-editor\" data-id=\"a88e2aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tDagangan has implemented several initiatives to ensure its operations align with the United Nations\u2019 Sustainable Development Goals (SDGs), including:\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af56f6b elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"af56f6b\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>No Poverty (SDG 1)<\/b>: Dagangan\u2019s logistics model simplifies supply chains, making goods accessible and affordable in underserved areas.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Gender Equality (SDG 5)<\/b>: By empowering housewives to start businesses, Dagangan fosters economic independence among women, while promoting equal employment opportunities within the organization.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Decent Work and Economic Growth (SDG 8)<\/b>: With over 800 local hires since its founding, Dagangan creates valuable employment opportunities in rural areas.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Reduced Inequalities (SDG 10)<\/b>: Dagangan bridges the urban-rural divide, providing fair access to quality goods and competitive pricing to over 100 million people.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Climate Action (SDG 13)<\/b>: The company\u2019s adoption of electric vehicles within its distribution network has reduced carbon emissions by up to 30 tons ( that\u2019s equivalent to 15 flights from Jakarta to Amsterdam)<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c37a1ce elementor-widget elementor-widget-heading\" data-id=\"c37a1ce\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Expansion Plans and the Road Ahead<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e35d16 elementor-widget elementor-widget-text-editor\" data-id=\"0e35d16\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tDagangan has established a strong presence across West and Central Java, prioritizing areas with dense populations but poor access to essential goods. The company\u2019s strategy is twofold: scale up operations across Java and diversify its product offerings to address a broader spectrum of consumer needs. \n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee75fe2 elementor-widget elementor-widget-image\" data-id=\"ee75fe2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/berdayahub.com\/wp-content\/uploads\/2024\/11\/StillFrame_Dagangan2-1155x480.jpg\" title=\"StillFrame_Dagangan2\" alt=\"StillFrame_Dagangan2\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb032d4 elementor-widget elementor-widget-text-editor\" data-id=\"fb032d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tBy expanding its hub network and leveraging its BNPL program, Dagangan aims to drive significant economies of scale, making its model more efficient and impactful as it reaches new communities.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e54044 elementor-widget elementor-widget-heading\" data-id=\"1e54044\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Building a Foundation for Rural Commerce of the Future<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98e4d95 elementor-widget elementor-widget-text-editor\" data-id=\"98e4d95\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tAs urban markets approach saturation, Dagangan sees rural commerce as a crucial frontier for growth. \n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ddd306d elementor-widget elementor-widget-text-editor\" data-id=\"ddd306d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tBy combining digital tools with traditional supply chains, Dagangan is creating an omnichannel model tailored to rural consumers, enabling brands to enter untapped markets more effectively. \t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3f5a03 elementor-widget elementor-widget-text-editor\" data-id=\"e3f5a03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tThe company\u2019s data-driven approach and deep expertise in rural consumer allows it to provide FMCG brands with insights into their  behavior, helping these brands make informed decisions about expanding in these regions.\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06bfa0f elementor-widget elementor-widget-heading\" data-id=\"06bfa0f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>Lessons Learned from building Dagangan<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41e304d elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"41e304d\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Discipline:<\/b> Managing logistics across rural communities requires strict operational discipline to ensure efficiency and customer satisfaction<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Monetizing Value:<\/b> Dagangan has mastered the art of monetizing essential services while keeping them affordable, driving revenue while supporting community development.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-play\" viewbox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M424.4 214.7L72.4 6.6C43.8-10.3 0 6.1 0 47.9V464c0 37.5 40.7 60.1 72.4 41.3l352-208c31.4-18.5 31.5-64.1 0-82.6z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Focus on Value Creation:<\/b> Every initiative is guided by the impact it will have on rural communities, ensuring that Dagangan stays true to its mission of empowerment.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13bc338 elementor-widget elementor-widget-heading\" data-id=\"13bc338\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>If people want to learn more about Dagangan where can they find you?<\/b><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ca6a8b elementor-widget elementor-widget-text-editor\" data-id=\"8ca6a8b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tLearn more about Dagangan and their works here:\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18c7eab elementor-shape-circle elementor-grid-6 e-grid-align-left elementor-widget elementor-widget-social-icons\" data-id=\"18c7eab\" data-element_type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-globe elementor-animation-grow elementor-repeater-item-926b678\" href=\"https:\/\/www.dagangan.com\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Bola dunia<\/span>\n\t\t\t\t\t\t<svg class=\"e-font-icon-svg e-fas-globe\" viewbox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M336.5 160C322 70.7 287.8 8 248 8s-74 62.7-88.5 152h177zM152 256c0 22.2 1.2 43.5 3.3 64h185.3c2.1-20.5 3.3-41.8 3.3-64s-1.2-43.5-3.3-64H155.3c-2.1 20.5-3.3 41.8-3.3 64zm324.7-96c-28.6-67.9-86.5-120.4-158-141.6 24.4 33.8 41.2 84.7 50 141.6h108zM177.2 18.4C105.8 39.6 47.8 92.1 19.3 160h108c8.7-56.9 25.5-107.8 49.9-141.6zM487.4 192H372.7c2.1 21 3.3 42.5 3.3 64s-1.2 43-3.3 64h114.6c5.5-20.5 8.6-41.8 8.6-64s-3.1-43.5-8.5-64zM120 256c0-21.5 1.2-43 3.3-64H8.6C3.2 212.5 0 233.8 0 256s3.2 43.5 8.6 64h114.6c-2-21-3.2-42.5-3.2-64zm39.5 96c14.5 89.3 48.7 152 88.5 152s74-62.7 88.5-152h-177zm159.3 141.6c71.4-21.2 129.4-73.7 158-141.6h-108c-8.8 56.9-25.6 107.8-50 141.6zM19.3 352c28.6 67.9 86.5 120.4 158 141.6-24.4-33.8-41.2-84.7-50-141.6h-108z\"><\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-animation-grow elementor-repeater-item-bc11799\" href=\"https:\/\/www.linkedin.com\/company\/dagangan\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<svg class=\"e-font-icon-svg e-fab-linkedin\" viewbox=\"0 0 448 512\" 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184.6zm101.2-138.2c-5.5-2.8-32.8-16.2-37.9-18-5.1-1.9-8.8-2.8-12.5 2.8-3.7 5.6-14.3 18-17.6 21.8-3.2 3.7-6.5 4.2-12 1.4-32.6-16.3-54-29.1-75.5-66-5.7-9.8 5.7-9.1 16.3-30.3 1.8-3.7.9-6.9-.5-9.7-1.4-2.8-12.5-30.1-17.1-41.2-4.5-10.8-9.1-9.3-12.5-9.5-3.2-.2-6.9-.2-10.6-.2-3.7 0-9.7 1.4-14.8 6.9-5.1 5.6-19.4 19-19.4 46.3 0 27.3 19.9 53.7 22.6 57.4 2.8 3.7 39.1 59.7 94.8 83.8 35.2 15.2 49 16.5 66.6 13.9 10.7-1.6 32.8-13.4 37.4-26.4 4.6-13 4.6-24.1 3.2-26.4-1.3-2.5-5-3.9-10.5-6.6z\"><\/path><\/svg>\t\t\t\t\t\t\t\t<span\n\t\t\t\t\t\t\t\t\tclass=\"elementor-screen-only\">Share on whatsapp<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Every week, rural Indonesian store owners travel miles through rugged terrain to stock their \u201cwarungs\u201d with everyday essentials. Limited access to these goods drives up costs, and the logistical struggles&#8230;<\/p>","protected":false},"author":1,"featured_media":4858,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[58,25,59],"tags":[],"class_list":["post-4836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economic-empowerment","category-interviews","category-startups"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/posts\/4836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/comments?post=4836"}],"version-history":[{"count":58,"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/posts\/4836\/revisions"}],"predecessor-version":[{"id":5296,"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/posts\/4836\/revisions\/5296"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/media\/4858"}],"wp:attachment":[{"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/media?parent=4836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/categories?post=4836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/berdayahub.com\/id\/wp-json\/wp\/v2\/tags?post=4836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}